Lecture in language
She firmly believes that internet memes are a mirror of society.
Anthropologist, sociologist and occasional columnist Marie Heřmanová conducts sociological research on social networks, internet culture and influencers. Among other things, she is interested in how social and gender stereotypes are created and reproduced in the online environment.
She works at the Institute of Sociology of the Academy of Sciences of the Czech Republic and at the Faculty of Humanities of Charles University. In addition to her academic work, she occasionally publishes essays, commentaries and analyses in various Czech media and helps non-profit and cultural organizations navigate social media communication.