Lecture in language


Thomas Archer Bata (CZE)

Marketer and great-grandson of Tomáš Bata

„When you act positively and optimistically, you will influence the people around you and create an extremely strong atmosphere. Then people can do things they would never dream of. “
The great-grandson of the legendary Tomáš Baťa, the world-traveler Thomas settled down in Prague only recently. From here he directs the marketing of the famous shoemaking company and plans to restore Baťa's brand to its original fame and esprit.
Thomas has come to Prague to support the forming of the traditional Bata brand and he wants this brand to have an identical image in all the countries where Bata sells his products. Therefore More…

Meet Thomas Archer Bata (CZE)

Thomas Archer Baťa - Show Jana Krause